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Online Revenue

For media companies, magazine and newspaper publishers, there are a variety of ways to generate revenue online. We regularly produce video episodes and blog postings on the subject of online revenue so that you can learn and grow your business.

In this episode Michael explains some great ways to feature advertisers. more

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We demonstrate several great ways to feature events including those you might like to highlight for an advertiser as sponsored events. more

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Surveying your clients is essential to gathering data about what your clients really think about your advertising products and services. Learn how a publisher is using surveys to learn more about their customers needs. more

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In this video we use sprockets to insert Sponsored Content in a fixed position with other content seeming to flow around it. We also explain what the offset option in Sprockets is and demonstrate it's use. more

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We invited Esther Jones, the publisher of Barcelona Metropolitan Magazine, to speak with us about how they sell Media Packages to grow both their print and online revenue. more

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Media companies are generating major revenue from paid content online. But, where do you start? Watch for quality advice on getting your paid content program started on the right foot. more

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Video can be a great revenue source for media companies. Learn ways to use sponsored videos to increase ROI for your advertisers and boost your overall media sales goals. more

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To maximize online revenue, potential media companies should build a process for everything from the way content and the services are sold to advertisers and clients. A good process saves time and allows for quality control. more

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We discuss strategies print publishers can take for pricing digital media assets and how to increase revenue. more

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Following our previous, introductory episode on the 4Ps of Online Success for publishers, Ryan speaks with us about the importance of building a unique online product. more

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In this episode Ryan Dohrn speaks about the "4 Ps" of Online Sales Success: Product, People, Price, and Process. This is the introduction to a multi-part series. more

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Generating online revenue requires new and creative approaches. "Ask the Expert Videos" are a fantastic way to feature advertisers and to develop sponsored content. As Ryan says, they are "one of the easiest ways to generate revenue online." more

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Continuing from our previous video about simple sponsored content, we look at a more advanced example. Sponsored content comes in many shapes and sizes. This video showcases a more advanced example that can be used by magazine or newspaper publishers more

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The "It's All Journalism" podcast interviews two Metro Publisher team members. more

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Banner ads are not dead, they just need to be designed better. Learn some tips and tricks to drive ROI for your banner ad clients. more

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In this episode, we explain steps a publishing or media company can take to make it easier for advertisers to buy online, social media and traditional print advertising. more

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Learn the simple approaches to launching sponsored content on your website. This video guide explains a few simple techniques that are easy to get up and running fast. more

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Telling Your Story To Advertisers

Vanguardistas LLC

For publishers and media companies it's difficult to make a sale if you can't tell a compelling and consistent story about why people would want to buy advertising from you. This is particularly true for selling online media to print advertisers. more

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Get to know about Metro Publisher's integrated services and what benefits they bring for audience and revenue growth. In this article, we take a look at Subscription Genius' subscription and paywall services. more

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